|Title:||Senior Associate AD/Marketing/SWA|
|Office:||202 Alumni Arena|
Anucha Browne Sanders begins her third year at the University at Buffalo. In her position, Browne Sanders leads the areas of ticket sales, corporate marketing, event management and game promotions as well as serve as the Senior Woman Administrator. In her capacity as Sr. Associate AD she will also serve as the administrator for the women's basketball, volleyball and softball programs. Browne Sanders brings impressive credentials to Buffalo as she most recently spent six years as the Senior Vice President for Marketing and Business Operations for the New York Knicks. While with the Knicks, Browne Sanders oversaw the marketing efforts of the Knicks, including ticket sales, advertising and design, fan development, event presentation, community relations, field marketing, alumni relations, new media and special events. In 2002, she was named one of the Sports Business Journal's Top 40 Under 40 Sports Executives. Prior to joining the Knicks, Browne Sanders spent 11 years with IBM Corporation. A 1985 graduate of Northwestern University, Browne Sanders had an outstanding career for the Wildcats' women's basketball team. She earned a master's degree in communications from Florida State University.